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isoTree Fact Sheet (Download as PDF)
Market Overview
In today's hype and deluge of information, ever-changing search engine algorithms and fierce competition, advertisers must find a professional SEM partner offering advanced technology tools, superior customer service and commitment to results. Pay per click (PPC) marketing is a precise vehicle for generating highly-qualified traffic. It allows you to place your product/service in front of your target audience, and convert them into new sales and returning loyal customers.
Who We Are
isoTree is a boutique Pay Per Click Internet marketing firm and lead generation partner. We specialize in acquiring new customers, who are within 30 days of making a purchase decision, in the most competitive industries in the US. We manage to achieve this by combining cutting-edge, proprietary technology, with a team of highly qualified professionals.
Our Technology
isoTree deploys the industry's most advanced technology, OptimalAd, to ensure campaigns are constantly optimized and profitable. OptimalAd deploys a sophisticated algorithmic approach and advanced mathematical forecasting techniques to analyze which keywords convert into sales, and under what conditions.
Based on detailed historical per lead/keyword reporting, thousands of keywords, text ads and bids are automatically optimized for the highest return on advertising spend (ROAS) by making real-time market analysis and hourly bid updates utilizing API calls. OptimalAd’s diverse settings provide us with further flexibility in optimizing each campaign based on its unique performance, market conditions and competitor behavior.
Founded
2000
Ownership
isoTree is a privately held company.
Contact
If you are with the media and would like more information, please contact us.
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